Story Highlight
– CIBJO Congress scheduled for October 27, 2025, in Paris.
– New report addresses business integrity in jewellery industry.
– Key topics: anti-money laundering, marketing ethics, consumer disclosure.
– Technology like blockchain and AI can enhance transparency.
– Integrity is essential for maintaining consumer trust and industry value.
Full Story
As the countdown to the 2025 CIBJO Congress in Paris begins, the organisation has unveiled its latest Special Report that highlights pivotal issues surrounding business integrity within the jewellery and watch sectors. Scheduled for October 27, 2025, this report, crafted by the CIBJO Ethics Commission led by Sara Yood, addresses four key areas: anti-money laundering and financial transparency, ethical marketing practices and the dangers of greenwashing, product integrity and consumer disclosure, as well as the role of technology in enhancing transparency.
Sara Yood emphasises the pressing need for integrity throughout supply chains, stating, “Today, no issue is more urgent than ensuring integrity and transparency across the supply chain.” She further notes that as both consumer expectations evolve and regulatory measures become stricter, the industry must strengthen its commitment to ethical practices that safeguard the interests of both consumers and businesses.
The report also explores the potential of new technologies to bolster the integrity of the jewellery sector. Yood highlights innovations such as blockchain technology, which can establish unalterable records of product provenance, and artificial intelligence (AI), which could enhance consistency in grading and pricing mechanisms. However, she cautions that these technologies come with their own set of challenges. “Blockchain systems rely on the accuracy of the data input. False or incomplete information at the source compromises the entire chain. AI systems, while efficient, may embed biases or lack transparency in their decision-making processes,” she warns.
In her concluding remarks, Yood asserts, “Integrity and transparency are not abstract ideals – they are necessities for the jewellery industry to continue to succeed. Without them, consumer trust erodes, regulators impose harsher restrictions, and the industry’s symbolic value is diminished. With them, jewellery retains its position as a universal emblem of beauty, celebration, and permanence.”
This report marks the sixth in a series of pre-congress documents aimed at prompting discussion and action leading up to the congress.