Month: February 2026

IWC Schaffhausen has unveiled two limited-edition Pilot’s Watches in collaboration with Formula One star George Russell. Crafted from black zirconium oxide ceramic, both models are adorned with Russell’s signature blue, highlighting his racing identity. Each watch is limited to 1,063 pieces, reflecting his racing number, and features innovative designs including blue rubber straps and titanium case backs. Priced at £10,100 and £7,300 respectively, these timepieces blend traditional aesthetics with modern craftsmanship, capturing the essence of Russell’s journey on the track.

In a surprising development in the luxury watch market, the iconic Rolex GMT Master II has vanished from the websites of authorised retailers across the United States. While still listed on Rolex’s official site and available through non-US dealers, the absence of the ‘Pepsi’ model raises speculation of a possible discontinuation. Known for its remarkable resale value, the GMT Master II continues to captivate collectors, fueling ongoing debates about Rolex’s production strategies and future offerings.

Ottoman Hands has launched its inaugural sterling silver collection, reimagining its popular gold-plated designs in recycled, hallmarked silver. This initiative highlights the brand’s commitment to sustainable luxury, utilizing responsibly sourced metals. The collection includes layered necklaces and intricately crafted earrings, blending Ottoman-era heritage with modern craftsmanship. A spokesperson remarked on the collection’s fresh perspective, emphasizing hand-finished details and contemporary appeal.

Rolex’s pre-owned market share has dipped by 3.3% in 2025, amidst shifting consumer preferences towards formal styles, as highlighted in Chrono24’s latest report. While classic models like the Submariner and Daytona maintain their allure, a marked 9.3% surge in rectangular case watches points to a refined taste among collectors. Notably, Vacheron Constantin has emerged as a key player, recording a robust 13.4% growth, while the U.S. market boasts an 8.43% price increase, signalling a resilient demand in the luxury watch sector despite economic uncertainties.

In a dramatic shift at Greubel Forsey, co-founder Stephen Forsey has been dismissed amid a strategic overhaul led by CEO Michel Nydegger. Acknowledging past missteps, Nydegger revealed plans to increase production to 500 watches annually while cutting the average price from CHF 500,000 to CHF 250,000. This recalibration signals a potential move towards broader market engagement for the luxury watchmaker. Insight gained during a recent visit to their La Chaux du Fonds atelier highlights the company’s commitment to advanced technology and artisan craftsmanship, raising questions about the future direction of this storied brand in the evolving landscape of haute horlogerie.

To commemorate its 75th anniversary, Orient Star is launching a series of striking limited edition watches. Among the highlights are the M34 F8 Date featuring a unique meteorite dial limited to just 255 pieces, and the M34 F8 Full Skeleton, showcasing a transparent design with only 430 units available. Additionally, the 75th Anniversary Contemporary Date model will be released in a run of 1,200 pieces, offering a modern twist on a classic aesthetic. With designs that echo the brand’s storied history, these timepieces promise to captivate both collectors and enthusiasts alike.

Watches of Switzerland Group has revised its growth forecast for 2026, now projecting an increase of 9%-11%, up from an initial estimate of 6%-10%. Despite a robust third quarter showing strong demand for luxury brands, profitability is expected to decline more than previously anticipated. The luxury retailer’s sales are projected between £1.8 billion and £1.83 billion for the full year, but shares have fluctuated, dropping initially before recovering slightly. Industry experts suggest that while luxury spending may tighten due to rising costs, segments like watches and jewellery often remain resilient, providing potential opportunities for growth amid market challenges.

Seiko has unveiled two striking new watches for 2026, marking a bold return to the spotlight. The Prospex Speedtimer ‘Youngtimer’, inspired by 1980s sports cars, boasts a solar-powered V192 movement with a six-month reserve and a distinctive panda dial, all priced at £640. Meanwhile, the Presage ‘Springtime’ captures the essence of Japanese cocktail culture with its limited-edition mother-of-pearl dial, retailing at £540. Both models reflect Seiko’s commitment to merging innovative technology with timeless design.

Kiki McDonough has unveiled her latest collection featuring new detachable drop earrings in heart and pear shapes, showcasing a stunning array of Scatter-Pavé rubies, pink sapphires, and diamonds. Crafted from 18ct yellow gold, these pieces are designed for the contemporary working woman, offering versatility for both daytime and evening looks. The innovative “detachables” concept allows wearers to personalize their style, catering to the needs of a sociable lifestyle. Available online and at the flagship Sloane Square store, these earrings are poised to be a popular choice as Valentine’s Day approaches.

Audemars Piguet is set to broaden its horizons beyond the iconic Royal Oak with the introduction of its Neo Frame collection, featuring the innovative Jumping Hour reference. Drawing inspiration from the 1930s Streamline movement, this distinct timepiece showcases the brand’s commitment to merging tradition with modernity through its new Calibre 7122 automatic movement. Priced at £56,100 and launching in June 2026, the Neo Frame promises to capture the attention of watch enthusiasts, potentially reshaping the luxury watch landscape.