
Story Highlight
– Watches and Wonders Geneva 2026 showcased horology’s evolution.
– Trade shows’ roles are changing, but remain vital.
– Independent jewellers face challenges amid economic uncertainty.
– Collectors now value storytelling over status in watch purchases.
– Certina’s CEO emphasizes pragmatism and resilience in strategy.
Full Story
The April edition of a prominent watch industry publication reflects on a pivotal moment for the sector during Watches and Wonders Geneva 2026, which once again positioned the Swiss city at the heart of horology. Alongside the main exhibitions, numerous ancillary events, such as Time to Watches and Chronopolis, contributed to the vibrant atmosphere throughout the week.
Informed by discussions with key figures in the industry, the publication investigates the evolving function of trade shows while emphasising the sustained significance of Watches and Wonders as the foremost venue for professional networking.
As the insights from Geneva linger, the report also turns its attention to challenges facing high street retailers. The publication conducted visits to independent jewellers across the UK and engaged with crucial trade bodies, including the National Association of Jewellers, Houlden Group, and the Company of Master Jewellers, to evaluate the current trading landscape amid ongoing geopolitical tensions and shifts in consumer confidence. The results depict a complex picture of resilience and adaptation, as retailers adjust to an increasingly challenging economic climate.
Continuing its emphasis on independent brands, the issue features a deep dive into leading independent watchmakers. Insights gathered from brand founders and executives indicate a significant transformation in market behaviour: contemporary collectors are favouring meaningful stories, craftsmanship, and emotional connections over mere status symbolism. Independent watchmakers, characterised by their rarity, unique authorship, and creative independence, are becoming influential change-makers, reshaping expectations throughout the industry.
Furthermore, the May edition investigates notable leadership changes and how they are steering the sector’s future. An exclusive interview with Dieter Pachner, who has recently taken on the role of CEO at Certina after years with the Swatch Group, reveals his strategy focused on practicality and cautious optimism. He emphasises the importance of sport, accessibility, and resilience within an unpredictable global market.
For comprehensive insights, access the full issue HERE.