The UK government has launched a consultation aimed at overhauling its design protection system, a move designed to foster innovation while tackling abuse within the sector. Running until 27 November 2025, the consultation seeks input from various stakeholders on simplifying rules to better assist small businesses and creators. Key proposals include empowering the Intellectual Property Office to evaluate designs for novelty, addressing fraudulent applications, and adapting to the challenges posed by new technologies and Brexit. Minister for Creative Industries, Chris Bryant, emphasized the need for a user-friendly framework to support the growth of start-ups and independent designers.