Dua Lipa joins Bvlgari as global brand ambassador

Dua Lipa joins Bvlgari as global brand ambassador

Story Highlight

– Dua Lipa is an influential artist of her generation.
– She has won multiple Grammy and BRIT Awards.
– Bvlgari names her global brand ambassador for empowerment.
– Dua values Bvlgari’s confidence and creativity in her partnership.
– She highlights the transformative quality of Bvlgari’s pieces.

Full Story

Dua Lipa, a leading figure in contemporary music, has carved out a successful global career characterized by her artistic independence and authenticity. Recognised for her innovative approach, she has garnered multiple Grammy and BRIT Awards, accumulating billions of streams worldwide, solidifying her status as a prominent voice in modern culture.

Laura Burdese, Bvlgari’s deputy CEO and future CEO starting July 1, 2026, stated, “Dua Lipa embodies a vision of empowerment and freedom that deeply resonates with Bvlgari’s values.” She further described Lipa as “a strong, authentic voice who redefines success” and highlighted her ability to inspire women globally to acknowledge and embrace their inner strength. Burdese expressed enthusiasm for Lipa’s appointment as the brand’s global ambassador, marking a thrilling new collaboration.

Expressing her excitement about the partnership, Lipa remarked, “It is incredibly special to work alongside an iconic brand like Bvlgari, and I’m thrilled to be part of a house that embodies confidence, creativity, and modern femininity.” She added, “Their pieces always add the perfect finishing touch, transforming a look into a real moment,” reflecting her appreciation for the brand’s aesthetic and values.

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